Is Nintendo Out of Touch?

[Perfect Stu]

Old, proud, ignorant businessmen. You find them everywhere, in every industry.

One industry where they would not serve well is the gaming industry. Constantly modern, full of change, and aimed mostly at teens and generation X.

Nintendo needs some creative young minds in more influential positions. People that can relate to the consumers. They would know a little more about modernized marketing, and the interests of youth.

I watch development house videos of some of Sony's first and second parties. These guys are young. Mid-late 20s, Early 30s. Like Naughty Dog (PSX's Crash Bandicoot games, Jak and Daxter), Insomniac (Ratchet and Clank) and Harmonix (Frequency, upcoming sequel Amplitude). All create high quality games that are considered 'cool' by people of all ages.

Nintendo needs more of that. Younger, maybe more americanized talent.

Nintendo really needs to wake up and realize that they do not call the shots in the console gaming market anymore. When a random person is asked about videogames, the word 'Nintendo' doesn't instantly come to mind anymore.

Nintendo will, in time (if they haven't already) realize that they have to evolve with the industry. And when they get that into their stubborn minds and act on it, we can expect great things. Nintendo is, afterall, home to some of the best game developers on the planet.

All is not lost. I'm still openminded, even if I don't sound like it. My gaming roots spell N-I-N-T-E-N-D-O.