Look at airplanes. They fly on kerosene, which is as you know very expensive and becomes scarcer every day. Those airplane engines are already as efficient as they can be. If they come up with a 1% improvement, it's pretty much world news.
But in the meanwhile the flight sector just keeps growing, especially in countries like China, where more and more people have enough money to go on a holiday.
So the only way for the flight sector to become more environment friendly is to offset their emissions, which is the topic of my bachelor thesis.
But that's not really answering your question is it.
