Quote:
Originally Posted by TheGame
Losing $150+ per unit after the unit is actually sold is a big risk imo. It just happend to pay out for them more in the Ps2 era then it did in the Ps3 era.
Disney isn't just donating money. They're gambling it and hoping they turn a profit. Just because its a calculated risk doesn't mean its not a risk.
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Disney makes money. Just because they'll probably lose money in the show's production on Broadway doesn't mean that they aren't going to make money. Same with SONY and Microsoft. They have plans to make money even if they are losing money. People have been losing money off systems since the 90s.
When the Lion King opened, they knew that the show would have to run for 10 years, selling out 110% every performance, to START to break even. People rarely make money off the show. They make money off the touring of the show, the merchendising, and the rights when other places do the show. Likewise, SONY and Microsoft lose money on the console, but they make money off the licensing of every game, accessories, and first party games, not to mention boosting Blu-Ray sales, advertising, etc, etc.