It's good to hear that I can turn it off. Like I said, I mainly want it for gaming, and I think it'd be pretty nice in games (well, in my mind anyway
). However, I agree that in movies and stuff, it makes it look like a Spanish soap opera
On the matter of burn-in.. That's something that scares me a lot (we have a plasma and ever since we bought it, I look for artifacts on the screen). I'd never thought of that this time, but since you pointed out, I feel that I'm leaning a bit more towards LEDs with their higher conrast.