Pretty sure this might have started it judging from the srk page.
http://www.youtube.com/watch?v=OEA5b...eature=related
Some background:
The ken player is Daigo Umehara. Short Japanese kid who is probably the biggest name in competitive fighting gaming. At least in street fighter. He is disgustingly good.
The chun-li player is Justin Wong. Also amazingly good at capcom fighters, and for 5 years was undefeated in Marvel Vs. Capcom 2. Even Japanese kids couldn't touch him.
This was EVO like 2k3 or something (Evolution is the largest fighting game tournament in the US and is held every summer in July in Vegas, and yes after the tourney we do hit the casinos for the free booze).
Anyway, someone was making fun of Justin Wong for getting owned, and if you can guess from the video and the mechanics, what Daigo did was extremely hard and amazing to comeback and win, and someone put the guile theme on it.
Think that's about it.