Re: Marketing the Captain America movie abroad
Advertise the WWII sections of the film in Europe. The filmmakers would also do well by introducing a European character and casting a well known Euro actor (once again probably for the WWII section).
Other than that, it probably doesn't matter if Europe cares because they'll be rolling in cash from North American box office revenues.
I think we're in the last two years of people caring about super hero movies though.
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