The password is only for the VIP section, not the main bar. Good points all around, though. My thoughts are that if there are a ton of similar style restaurants all over the place, there is usually a reason: people like them.
My goal is to try and do something that is familiar, but put my own spin on it. That way people are curious and drawn in but not put-off. It is a delicate balance, I think. I'd hate to be completely original and also out of business
