[Professor S]

I believe Circuit City will be getting to know Microsoft's lawyers pretty well in the near future. And I think plenty of people know about the 360 considering most places were sold-out months ago, including Wal-mart.com and even Gamestop's rediculous online only $2,000 bundle, even before Microsoft cut the allotment in half (which is either immensely stupid or BRILLIANT on their part).

Yet the boards remain silent... Maybe we "hardcore" gamers don't know as much as we think? I'm still waiting to see how the 360 shapes up, sales-wise. Its kind of an enigma right now. If MS does a good job with the "shortage" while spending big bucks on advertisements (which it should have been doing more of by now, if just for branding purposes), I think they could be in for a very successful six months. Then again, if they just create a shortage and don't let the public in on "what they're missing" through an extensive mainstream advert campaign, they'll be making a big mistake.

Right now the buzz isn't there. MS needs to make it themselves.